For everybody. And every body. We helped Nike launch Nike Yoga by telling 6 stories in 6 weeks. Content included short films, articles, app threads and more across the digital and social world. Made in the time of COVID, we had the unique challenge of capturing these intimate stories from afar.
From Nicole Cardoza, an entrepreneur focused on making wellness accessible for all; to Skateboarder Yancy Schwartz who uses his yoga practice to vibrate higher. There’s Lauren Ash who founded Black Girl in Om with the goal of creating a wellness culture specifically for black women. And NBA Champion Kevin Love who integrates yoga into his personal pursuit of greatness on and off the court. All proof that yoga is for everybody. And every body.